Mr. Ashish Shah is the Deputy Managing Director of BOBCARD Limited. As the DMD of the organisation, he oversees a broad spectrum of responsibilities within the Company, including Product & Portfolio, Marketing, Open Market Sales, Operations & Projects, Information Technology, Digital, Data Insights & AI, Collections, and Human Resources.

Ashish joined BOBCARD in July 2020 and played a key role in building the credit and risk frameworks of the Company. He has overall 22 years of experience in Risk Management & Cards P&L Management. Before joining BOBCARD he has worked at Kotak Mahindra Bank, IDFC First Bank, HSBC, SBI Cards etc. in various positions.

Ashish is an MBA from IIM Calcutta and B.E. (Electronics and Telecom. Engg.) from Govt. Engineering College Jabalpur.